For a small to medium business owners, their customer loyalty is their biggest asset and a few simple tricks of the trade can help you bank on this same appreciation which your customers have for you and your business.
- Offer discounts or rewards if current customers refer you to their family and friends
- Request customers to rate you , review you or write testimonials about your business, and flaunt it on your website or social media page
- Identify your niche and differentiate on the basis of who your most valuable groups of customers are to establish a direction to expand your client base
- Keep your customers aware of offers, promotions or any new, upgrade on service or products through your website and social media.
- Always keep open a communication channel and response quickly regularly with customers through emails or newsletters
With the rise of so many review portals and the staggering statistics of almost 82% of online consumers trusting them blindly, your service and customer valuation account for your credibility .Use it to your benefit today and let your good work attract consumers on its own. Also, try and connect these reviews to your website and use them as seo material to improve your ranking .